What is Google Search Essentials and Should You Care About it?
In a recent discussion with a client about SEO strategy and implementations, I pointed out the important role of Google Search Essentials (formerly known as Webmaster Guidelines).
Is Black Hat SEO Worth It?
On November 1, 2023, I wrote an article to about black hat SEO, including the techniques involved and what happens if Google determines that a website is using it.
What is a Doorway Page and What are the Risks from Using Them?
A doorway page is a web page whose sole purpose is to manipulate search engine results in its favor. As such, a doorway page is considered to be a Black Hat SEO technique that violates Google guidelines.
Does Your Website Need to Be Accessible?
The other day, a client asked us about whether their website was required be accessible. While we are not lawyers nor legal scholars, we responded by saying that it is a good idea to ensure that your website is accessible.
What is a WebP file and Should You Use them in Your Website?
As anyone who has ever visited websites knows, the use of images is quite ubiquitous. That is because images attract visitors’ attention.
What is the WordPress Dashboard?
The other day, I spoke with a web design client of ours and mentioned that they needed to log in to their WordPress dashboard (also known as the WordPress Admin Dashboard or WP Admin Dashboard).
Why Does WordPress Fail to Automatically Update my Plugins when Auto Updates are Enabled?
Building and managing lots of WordPress websites for clients over the years, has made it clear that enabling automatic plugin updates is not only an important part of keeping WordPress websites secure, but can also be a great way to ensure that your website keeps running smoothly.
Should You Delete Unused WordPress Plugins?
Over the years, I have seen many WordPress websites of clients, with unused plugins just sitting there inactive. While plugins can …
Should You Delete Old Images from Your WordPress Media Library?
The other day, a client asked us if they should delete some of their really old images in their WordPress …
Should You Compress Your Website’s Images?
I think most people would agree that a company’s website is one of the most important elements of its brand …
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