Have you ever heard the term “evergreen content”? If not, that is completely understandable. That is because evergreen content is …
What is Google’s Freshness Signal and Why is it Important?
As a leading web design and SEO company in Scottsdale, it has become increasingly important to stay on top of …
Is Hiding Your Blog Posts’ Publish Dates Bad for SEO?
For years, bloggers have debated the SEO implications of whether to display the publish dates of their blog posts. Some …
What is Duplicate Content and Why is it Bad for SEO?
Recently, a client asked us to create web pages for each service area city they cover. As a result, we …
What is Domain Authority and Why is it Important?
In the vast ocean of the internet, where billions of websites compete for attention, standing out is crucial. Enter Domain …
What is Spamdexing and Why Should You Care About It?
No one likes spam (the web-related kind, not the canned meat from Hormel) and that includes search engines, such as …
What is the Difference between Long-tail and Short-tail Keywords?
Keyword optimization is the cornerstone of any search engine optimization (SEO) effort, because it can help search engines, like Google, …
What are Keywords in SEO and why are they Important?
When it comes to the effective search engine optimization of websites, selecting and utilizing the right keywords, plays a crucial …
Does Google Rank Pages Differently than Blog Posts?
If you have ever wondered whether web pages get ranked any differently than blog posts, the short answer is no. …
Do Embedded Videos Hurt a Website’s Search Engine Rankings?
We often have web design clients ask us if it’s a good (or bad) idea to embed YouTube videos within …
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